Samantha Hubay

Senior Content Writer

Strategic writer, editor, and marketer with 8+ years of creative experience. I connect people with what matters most to them.

Lenovo • June 10th, 2026

The Aura IQ Challenge

An integrated channel incentive program designed to drive competition and product knowledge, gameshow style.

LG Education Solutions • April 23rd, 2026

Show Me LG CreateBoard®

A tutorial hub and creative assets built from the ground up, driving a 42% increase in qualified leads and positioning LG CreateBoard as a K-12 classroom essential.

Advance America • April 23rd, 2026

The Official Sponsor of Making it Work

A nationwide creative campign that increased brand affinity, awareness, and advocacy. The result? More customer engagement and new account growth.

LG Business Solutions • July 2nd, 2024

Operation digital transformation: A guide to critical displays for government facilities

A complete guide to modernizing technology and pursuing true digital transformation across government and other highly regulated facilities.

LG Energy Storage Systems • May 13th, 2024

Harness uninterrupted power: A homeowner's guide to understanding energy storage

There are many ways to go greener at home. But homeowners who are truly ready to live a more sustainable lifestyle should think about a home energy storage solution.

LG Business Solutions • March 31st, 2024

Healthcare Innovation on Display

In the United States, approximately 10% of women are contacted for further testing after an initial breast cancer screening. Of that 10%, only 0.5% receive a cancer diagnosis, leaving 9.5% with a false positive. At least, that’s how it used to be.

Everyone loves a good story. Here's mine.

For over eight years, words have helped me put food on the table. They've challenged me. Rewarded me. Made me cry. Made me cringe. Made me laugh.

Writing is my career. But it's also a powerful gift that I was born to use.

And I love using it to connect people with brands, products, ideas, or stories they care about.

That might be all you need to know. But since you're still here, I'll divulge:

I'm happily married to my high school sweetheart.
I'm a musician (flute), singer (worship), and needle artist (cross stitch).
I have a Bachelor of Arts degree in Theatre Management and Arts Administration—an unusual but solid writing cornerstone.