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Samantha Hubay

Marketing Copywriter, Editor, and Proofreader
My mission is to help businesses connect with their audiences in a more holistic and human way.

About Me

I have over four years of experience developing,
proofreading, editing, and analyzing content for marketing effectiveness. 

How I Work

My approach to writing is diligent and focused. I work backwards from my deadlines and research each topic fully before diving into the narrative.

What I Love

I have always been enamored with words, music, and fresh air. I enjoy hiking with my husband and am a passionate flute player, specializing in musical theater.

Contact Me

Please explore my portfolio and feel free to contact me with any questions.

Thank you!

My Work

10 Tips for Marketing Your Small Business on a Budget

Many small businesses today are operating on shoestring budgets. Is yours in the same boat? Trying to grow a business on a very small budget can be challenging, but it is far from impossible. Take Chip and Joanna Gaines for example! Jo started out with a dream for a tiny home décor shop. When first starting out, she had no idea if there would be enough interest or if she would make enough profit to keep it open for a week. Now, here they are 15+ years later, with one of the most well-known hom

Payment Trends to Watch for in 2022: Pandemic-Driven Innovation

These past two years have been downright difficult for all of us, but the human race is resilient. We strive for better days and bigger opportunities. Our pure ambition cannot be quarantined. This ambition – created from resilience, big dreams, and perhaps a dash of desperation – is one positive notion we can take from the COVID-19 pandemic. Thanks to the ambition of businesses big and small, we accelerated payments innovation past previous projections and into the future. The demand for conta

Why a Strong Communication Strategy is Essential for Your Business

Have you made some changes to your business recently? You’re not alone. Practically every business in the country changed their normal practices and procedures in some way in response to the pandemic. It was a long, hard year, but now vaccination numbers are growing and we're slowly starting to return to business as usual. That means you may need to adapt your business practices once again. This is an encouraging, possibly even exciting prospect! Before you start developing your "back to busin

Cornerstone of Hope: Where No Grieving Person Journeys Alone

EMS is proud to support our Cleveland community in a variety of ways. Over the years we’ve collectively donated our time and talents, our services and knowledge, toys, supplies, food, and have sponsored outstanding organizations through monetary contributions. One of these outstanding organizations that EMS has sponsored for many years is Cornerstone of Hope. It only takes one visit to the facility in Independence to witness the unique passion of Cornerstone of Hope. Even though it is located o

Simplify Contactless Payment Acceptance with EMSmobile!

Everything we need today is accessible anytime, anywhere on our pocket-sized devices. Shouldn’t your payment solution follow that standard? Now it can, with EMSmobile, the perfect payment solution for any small business. Simply connect it with your device to dip, tap, or swipe credit cards with ease. EMSmobile also offers advanced features for email invoicing, recurring payments, and much more. Visit to learn more today. —— Subscribe to Electronic Merchant Systems: —— Learn more about EMSmobile: —— Stay up to date on our latest small business tips by visiting our blog: —— Follow Electronic Merchant Systems on Social Media! Twitter: Facebook: LinkedIn: Instagram:

5 Tips - Market Yourself as a Point of Sale Dealer

Marketing is about making connections and building relationships with people who are excited about your brand or product. It goes beyond what we think of when we hear the word “marketing”. It’s more than commercials, brochures, radio spots, videos, professionally photographed ads, and things of that nature. Effective marketing is truly about building a brand and reputation that your customers believe in and want to share with other people. As a Point of Sale Dealer, you should absolutely seek c

Stories to Help You Overcome Common Small Business Challenges

The task of running a small business is anything but… well, small. It’s a huge undertaking! As a small business owner, your list of responsibilities can seem endless. From balancing the books to managing employees, marketing to customers, and more, the success of your business is on your shoulders. That also means when challenges arise, it’s up to you to find the solution. Searching for answers can be overwhelming. After all, you don’t know what you don’t know. So, where do you start? Then, re

The Integral Role of Nonverbal Communication in Sales

There once was a very ambitious lumberjack. This lumberjack wanted to be the best, so he applied with the top company in town. To convince the owner to hire him, the lumberjack offered to work the first day for free and prove his ability. So, the owner hired him and sent him off to work. The first day, the lumberjack cut down 25 trees – more than anyone else on the team. Every day for the first month, he chopped down 25 trees. However, in the second month he only cut about 20 per day. In the t